A strong digital strategy starts at the top. Leadership alignment and strategic direction are critical to driving transformation, innovation, and long-term success. Your organisation’s ability to set a clear vision and execute it effectively determines its competitive edge in the digital era.
Digital transformation isn’t just about technology—it’s about people. Organisations that foster a culture of adaptability, continuous learning, and innovation are more likely to succeed. Ensuring employees are engaged, empowered, and equipped for change is key to sustainable digital growth.
Your technology stack is the foundation of digital success. Scalable, secure, and well-integrated systems enable agility, efficiency, and business resilience. This category assesses how effectively your organisation leverages modern technology to support operations and drive innovation.
Data is one of your most valuable assets—but only if it’s accessible, accurate, and actionable. Businesses that harness data for decision-making, automation, and customer insights gain a powerful advantage. This category evaluates how well your organisation collects, manages, and utilises data.
Seamless, personalised, and digital-first customer experiences are now a business necessity. From marketing and sales to service and retention, this category measures how effectively your organisation uses digital channels to engage customers, track satisfaction, and drive growth.
Efficiency and automation are key to scaling successfully. This category examines how well your organisation digitises and optimises processes to improve productivity, reduce costs, and enhance overall business performance. Strong operational capabilities ensure a streamlined, high-performing organisation.
These questions help us to identify your key strengths and weaknesses for more accurate results.
Once you have finished, your answers are then pumped through an algorithm to produce your final score.
Based on your score we will provide practical next steps for you to take to improve.
